I'll be DAMN'd!

In February of 2011, Fro Fashion Week made its debut with a bang!

For three days, naturals were cocooned in helpful advice, organic, hair loving products and a 100% hater free environment. Fall’s Fashion Week was no different, delivering the same chemical free haven with an extra dose of POW—er, confidence, courtesy of The Damn Salon.

A Damn model

Yeah we said it! And that’s not an acronym either. No ma’am, the name is derived from the first word on clients lips after seeing their transformations for the very first time. You guessed it, DAMN! This daring theme came packaged and delivered to a Fro Fashion Week workshop in The Damn’s feisty salon owner, Mushiya, spunky business partner, Ephinae, and fiercely fabulous team of models and stylists.

The crew, surrounded by an aura of “cool” immediately had audience members fraught with anticipation as three gorgeous models clad in combat boots, studded heels, sequined hot pants and of course, wild, kinky manes took center stage with high fashion poses. And we weren’t disappointed.

The French Kiss (ooh la la...)

As one stylist selected a gorgeous natural from the crowd to demonstrate a signature style, The French Kiss, two others began styling the models center stage, in bold looks that took just moments to create. All the while, Mushiya effortlessly engaged each of her listeners in a pointed confidence crash course on how to be that “haute, damn girl,” explaining that looking good on the outside ignites inner confidence. She also  dropped powerful gems like “you’ll treat me like I’m hot because I act like I’m hot,” and to a closet natural experiencing some dissonance about taking her kinks to work, “it’s you who has to decide that your hair is professional.” Then just to prove that she practiced what she preached, she revealed that her hair was only half done, but that she carried herself with such poise no one had recognized her blunder!

The lucky winner. So damn sweet!

But these women are about more than just show and tell. Just in case we didn’t believe how good they were, they surprised one lucky attendee with a head to toe make over valued at over $1000!

And they saved the best surprise for last. But you’ll have to stay tuned to see what it is ;)